Google Buzz is a new way to start conversations about the things you find interesting. It’s built right into Gmail.

There are several people talking, participating, sharing, networking, and bookmarking online about your business. Unless you listen and engage in those ’social conversations’ effectively, your business will soon lose the ‘edge’ to your competition.

With Google Latitude, you can:
See where your friends are and what they are up to
Quickly contact them with SMS, IM, or a phone call
Maintain complete control over your privacy
Enjoy Google Latitude on your phone, PC, or both.